Posted By: Truly Free Home
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Posted On: 10/1/2024
We’ve been listening to feedback from our customers, and we are making some big changes in the coming months at Truly Free.
Although our formulas are not changing, and the name Truly Free isn’t going anywhere, we’re making a huge upgrade to our packaging design… And you may have already noticed the new designs when we released Laundry Stain Spray and Toilet Bowl Cleaner.
Here’s a big reason we are making this change. Each of our quilt tiles means something very special to the values we hold true as a brand. That is why the quilt has become such a huge part of our packaging!
The problem is that the quilt has overpowered most of the packaging, making it hard to clearly identify which product is which… especially when they are stacked together. If you’ve got multiple Truly Free refills in your laundry room, or under your sink… you’re probably familiar with this scene:
We also have so many great products now that are quite close in color (depending on the room and their application). So the more Truly Free products you own, the harder it gets to keep refills organized.
That’s why we made the decision to make our packaging design cleaner, clearer and WAY easier to stack together:
Thank you for your continued feedback and support in making this company better and better every day… we appreciate you so much!
Truly Free Home is a non-toxic home cleaning and laundry product brand on a mission to free over 10 million homes from harmful toxic chemicals and excessive plastic waste.