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Your Truly Free home starts here...

It all started with one home...

16 years ago; my wife and I had our first son.

He was 3 weeks old when he broke out in a horrific rash. We sought out treatment from a dermatologist and a pediatrician who offered us steroids and crazy pharmaceuticals as a treatment.

It was then that I made the most important phone call of my life... I called a family friend for advice. She asked...

“What laundry detergent are you using?”

We soon realized there was something hidden in our home that made my son sick.

Yes… it was ingredients in our laundry detergent!

Watch full video

Watch full video

Our Mission

Truly Free is on a Mission to FREE over 10,000,000 homes from harmful toxic chemicals and excess plastic waste.

We create innovative, powerful & family-safe products in refillable & reusable packaging which empower families to protect themselves from harm & reduce their environmental footprint.

We believe that giving back to the world we serve is a responsibility for any company and a necessity for making our planet a better place.

When you Truly Free your home from chemicals & plastic waste, you also support several projects that you can be proud of.

The next time you reach for one of our products, know that you have a huge impact on the lives of thousands of people around the world:

Join the Refillable Revolution today and make every room in your home, a Truly Free home!

Yours Truly,
Stephen Ezell, CEO & Founder

With your help, we continue to make an impact!

We actively support multiple safe-houses and orphanages in Haiti, Dominican Republic, and Mexico. We provide over 200 children with food, education, clothing, shelter and ultimately hope for a bright future.

CCCD

Meridian Lee

I can do all things through Him who gives me strength.

Philippians 4:13

Join the cleaning revolution

Truly Free partners with Cleaning for a Reason to bring sparkling homes and safe spaces to cancer patients!

Here at Truly Free, we are passionate about making a positive impact in our community and uplifting those who need it most. Through our partnership with Cleaning for a Reason, we have the incredible opportunity to provide our ingredient safe, non-toxic cleaning products to patients fighting against cancer. This cause holds a special place in our hearts, as we believe in supporting individuals during their toughest battles.

Join us on this incredible journey as we work together to build a stronger, more compassionate community. Together, we can achieve great things and bring smiles to the faces of those who need it most!

Apply here

Learn more

Clean with nature...

Get ready to unleash your inner superhero & conquer grime with Truly Free! Thanks to our range of family-safe, eco-friendly products, you have the power to tackle messes big and small.

From muddy clothes and crayon-marked walls… To red wine spills and sticky surfaces…

…Truly Free helps you shield your loved ones from toxic chemicals and arms you with the cleaning supertools you need to make your home ultra clean. Our water-free, minimal packaging helps you reduce your carbon footprint and maintain a spotless home.

And with our carefully curated non-toxic formulations, you can relax knowing you're using the safest, most effective, and powerful cleaning products on the planet.

The result? A brighter, safer, cleaner home for your family, courtesy of Truly Free.

How your TrulyFree membership works

Over 8 years ago, Truly Free was the first company to revolutionize the cleaning industry with safe, non-toxic products delivered in refillable & sustainable packaging. Now we're doing it again with Free Soap for Life.

Build Your Box

* First shipments automatically include bottles, jugs, and cleaning solutions, so you'll only need to auto-ship refills after that!